power to the people
the way we consume entertainment is changing rapidly, and as usual the technology and the users are moving faster than the industry.. being the little guy in a market full of giants we figured we should use our size to our advantage.. we can move faster. we can take risks. we can have fun. and we can really listen.
if we let go of traditional concepts of how companies approach product development and give our users much more control and visibility over what goes into future versions of boxee, then maybe we can achieve something special.
while we have Twitter and our forums, it is not a very structured way to discuss ideas and collect feedback. the quick survey we conducted was an easy way to sort through a very defined set of alternatives, but determining where we should focus our effort in terms of new features and bug fixes is a much more complex challenge.
over the last few days we have been looking into potential solutions that will enable us to have a real conversation around what should be included in future releases of boxee.
ideally the platform to accommodate such a discussion should:
- be open for everyone
- enable users (including boxee employees..) to post an idea for a new feature
- facilitate a discussion around an idea (and let users track the discussions they care about)
- provide an easy way for users to express their interest level/priority for getting a feature in boxee
- find a way to reduce the number of duplicate discussions
- be flexible, but don’t require boxee to spend too much dev time customizing it.. (we should focus on building boxee..)
- keep it simple for the user
we looked at both UserVoice and GetSatisfaction as potential platforms. we ended up choosing Get Satisfaction. within a few days of our next version we will put together http://ideas.boxee.tv and will start the conversation. can’t wait!
as to why we chose getSatisfaction. it was not an easy choice. both services seem to be really well designed and thought out. we chose getSatisfaction because:
- we got over 40 replies on twitter with people recommending it (and we should listen to our users…)
- it has a single sign on support, which means our users can tie in their boxee login with getsatisfaction (a big one in my opinion)
- while uservoice is incredibly suited to get clear voting on features, and would have been our choice if that was the only thing we wanted to achieve, getsatisfaction is a better match for how we want to grow this conversation
- api api api. take a look at http://help.twitter.com. the faq is a winner, and tied with the twitter look and feel. we love the approach of “This API seeks to expose every and all functions of http://getsatisfaction.com“
- the founder & ceo of getsatisfaction is an early boxee alpha tester..










