http://blog.boxee.tv/2007/06/01/more-about-pr/ The most reliable source for all things boxee Fri, 10 Feb 2012 22:22:59 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://blog.boxee.tv/2007/06/01/more-about-pr/comment-page-1/#comment-18 trake adams Fri, 08 Jun 2007 18:45:36 +0000 http://blog.boxee.tv/2007/06/01/more-about-pr/#comment-18 Well a PR firm can be a boon or a curse, sometimes both. If the company does end up becoming something big then there's no real way of not having a Public Relations end, since handling it on your own is too hard. However to begin with... a site like YouTube didn't have a PR firm at the onset and was a good enough product to actually spread like a virus. The question is "Do you think what you have to offer will spread on word-of-mouth alone?" Well a PR firm can be a boon or a curse, sometimes both. If the company does end up becoming something big then there's no real way of not having a Public Relations end, since handling it on your own is too hard. However to begin with… a site like YouTube didn't have a PR firm at the onset and was a good enough product to actually spread like a virus. The question is "Do you think what you have to offer will spread on word-of-mouth alone?"

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