more about PR
techdirt is one of those places every start-up wants to be featured on. so it’s no surprise that they have to deal with many emails spam from PR people.
from time to time it annoys them enough to post about it. like this post from a few days ago (there are also links to previous posts they had about PR abuse).
we view blogs as a great way to get the word out about boxee (we and everyone else), but if it was not obvious by now there is no way we are going to use a PR agency… we’ll do it ourselves and keep it real.
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Well a PR firm can be a boon or a curse, sometimes both. If the company does end up becoming something big then there’s no real way of not having a Public Relations end, since handling it on your own is too hard. However to begin with… a site like YouTube didn’t have a PR firm at the onset and was a good enough product to actually spread like a virus. The question is “Do you think what you have to offer will spread on word-of-mouth alone?”